2025 American Express Champion Sepp Straka Makes Announcement Ahead of 2026 Tournament

As the 2026 American Express gets underway, one of its recent champions will be sporting a new look. Sepp Straka, the 2025 winner at PGA West, has announced a new apparel partnership with premium golf lifestyle brand Fairway & Greene ahead of this week’s tournament.

The partnership pairs a heritage golf brand with one of the PGA TOUR’s most consistent international performers. Straka, who was born in Austria, has carved out a historic career path, becoming the first Austrian-born player to earn a PGA TOUR card and the first to claim a TOUR victory. He has since added four PGA TOUR wins and competed on the world stage at the 2020 Olympic Games in Tokyo.

Straka also represented Team Europe at the 2025 Ryder Cup at Bethpage Black, where he secured a point in four-ball alongside Jon Rahm, helping Europe retain the Ryder Cup.

FARMINGDALE, N.Y., Sept. 25, 2025. Sepp Straka practices putting at Bethpage Black during the Ryder Cup. Photo by David Derwin.

Currently ranked 12th in the Official World Golf Ranking, Straka enters the American Express as both a proven winner at the venue and a steady presence near the top of the FedEx Cup standings. Known for his calm demeanor and precision ball-striking, Straka has quietly established himself as one of the game’s most reliable competitors.

Fairway & Greene Chairman and CEO Chad Delp cited Straka’s international background and professional character release as key reasons for the partnership, noting that his journey aligns closely with the brand’s values of authenticity and tradition. For Straka, the decision came down to comfort and classic style.

“I love the classic look of Fairway & Greene,” Straka said in a press release announcing the partnership. “It’s a traditional golf brand with a very classic style, and that’s what I love the most about it. It fits and feels great as well, which made this an easy decision for me.”

Straka will wear Fairway & Greene apparel at select PGA TOUR events and take part in brand storytelling initiatives as the partnership unfolds throughout the season.

Check out Straka’s favorite pieces from Fairway & Greene here.

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